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<rdf:Description rdf:about="https://riquim.fq.edu.uy/items/show/5793">
    <dcterms:title><![CDATA[<strong>Valence, arousal and sentiment meanings of 33 facial emoji : Insights for the use of emoji in consumer research</strong>]]></dcterms:title>
    <dcterms:subject><![CDATA[COMPORTAMIENTO DEL CONSUMIDOR]]></dcterms:subject>
    <dcterms:subject><![CDATA[COMUNICACION]]></dcterms:subject>
    <dcterms:subject><![CDATA[REDES SOCIALES]]></dcterms:subject>
    <dcterms:subject><![CDATA[INTERNET]]></dcterms:subject>
    <dcterms:subject><![CDATA[EMOCIONES]]></dcterms:subject>
    <dcterms:subject><![CDATA[EMOJI]]></dcterms:subject>
    <dcterms:subject><![CDATA[BIBLIOGRAFIA NACIONAL QUIMICA]]></dcterms:subject>
    <dcterms:subject><![CDATA[2019]]></dcterms:subject>
    <dcterms:abstract><![CDATA[Emoji are increasingly used for emotional expression in computer-mediated communications and represent a relevant source of information for consumer companies about consumer&rsquo;s food-related attitudes and behaviours. However, given that emoji convey a wide range of meanings an in-depth understanding of how consumers interpret them is necessary to enable their use in food-related consumer research. The purpose of this research was to explore consumers' interpretations of facial emoji. In an online survey with 1084 adults from the USA, an open-ended question was used to uncover meanings associated to 33 common facial emoji (in Apple platform rendition iOS 6.0). Participants also evaluated the emotional valence and arousal of the emoji using Self-Assessment Manikins (SAM). The latter confirmed that facial emoji can span broad ranges of emotional valence and arousal and convey a corresponding range of different emotions. Although emoji conveyed their unique and intended meaning, semantic meanings were multiple and bestowed by associations of varying strength depending on the specific emoji being considered. This emphasised that emoji interpretation and use can be flexible, as also seen in internet resources dedicated to emoji meaning. Implications for food-related consumer research are discussed.]]></dcterms:abstract>
    <dcterms:creator><![CDATA[<strong>Jaeger, Sara R.</strong>]]></dcterms:creator>
    <dcterms:creator><![CDATA[<strong>Roigard, Christina M.</strong>]]></dcterms:creator>
    <dcterms:creator><![CDATA[<strong>Jin, David</strong>]]></dcterms:creator>
    <dcterms:creator><![CDATA[<a title="Curriculum Vitae" href="https://exportcvuy.anii.org.uy/CvEstatico/?urlId=e13bee77c03cddbef59b397e314055a6622de73c70417f3162757bfad754bfa8ad01125204736ed535ca050230cfa514a6e43d3d2464b7fea2cb77f4995d0c4b&amp;formato=pdf&amp;convocatoria=21" target="_self"><strong>Vidal, Leticia.</strong></a>]]></dcterms:creator>
    <dcterms:creator><![CDATA[<a title="Curriculum Vitae" href="http://buscadores.anii.org.uy/buscador_sni/exportador/ExportarPdf?hash=358965ab1701bacbb43e4f5a24a8e876" target="_self"><strong>Ares, Gast&oacute;n.</strong></a>]]></dcterms:creator>
    <dcterms:source><![CDATA[Food Research International v. 119, 2019. -- p. 895-907]]></dcterms:source>
    <dcterms:publisher><![CDATA[Elsevier]]></dcterms:publisher>
    <dcterms:date><![CDATA[2019]]></dcterms:date>
    <dcterms:rights><![CDATA[<p><strong>Informaci&oacute;n sobre Derechos de Autor</strong></p>
<p>(Por favor lea este aviso antes de abrir los documentos u objetos)</p>
<p><strong>La legislaci&oacute;n uruguaya protege el derecho</strong> de autor sobre toda creaci&oacute;n literaria, cient&iacute;fica o art&iacute;stica, tanto en lo que tiene que ver con sus derechos morales, como en lo referente a los derechos patrimoniales con sujeci&oacute;n a lo establecido por el derecho com&uacute;n y las siguientes leyes (LEY 9.739 DE 17 DE DICIEMBRE DE 1937 SOBRE PROPIEDAD LITERARIA Y ARTISTICA CON LAS MODIFICACIONES INTRODUCIDAS POR LA LEY DE DERECHO DE AUTOR Y DERECHOS CONEXOS No. 17.616 DE 10 DE ENERO DE 2003, LEY 17.805 DE 26 DE AGOSTO DE 2004, LEY 18.046 DE 24 DE OCTUBRE DE 2006)</p>
<p><strong>ADVERTENCIA -</strong> La consulta de este documento queda condicionada a la aceptaci&oacute;n de las siguientes condiciones de uso: Este documento es &uacute;nicamente para usos privados enmarcados en actividades de investigaci&oacute;n y docencia. No se autoriza su reproducci&oacute;n con fines de lucro. Esta reserva de derechos afecta tanto los datos del documento como a sus contenidos. En la utilizaci&oacute;n o cita de partes debe indicarse el nombre de la persona autora.</p>]]></dcterms:rights>
    <dcterms:format><![CDATA[PDF]]></dcterms:format>
    <dcterms:language><![CDATA[Ingl&eacute;s]]></dcterms:language>
    <dcterms:type><![CDATA[Art&iacute;culo]]></dcterms:type>
    <dcterms:identifier><![CDATA[DOI: 10.1016/j.foodres.2018.10.074]]></dcterms:identifier>
</rdf:Description></rdf:RDF>
